VOLT FITNESS CLUB - BRAND CAMPAIGN VIDEO
Digital Videos for a Kicka** Premium Gym
DIRECTION | FILM | PRODUCTION
VOLT FITNESS CLUB is premium gym and training facility that specialises in providing the best facilities and services. We created 5 ads featuring their members and trainers encouraging people to Move, Act and Do.
VEDAEARTH - BRAND CAMPAIGN
Communicating the Essence of Ayurvedic Aromatherapy
BRAND CONSULTING | PHOTOGRAPHY | GRAPHIC DESIGN
VEDAEARTH is a Vegan Skin, Body and Haircare brand that uses Ayurveda and Aromatherapy to heal, naturally. We worked with Vedaearth over months to help them seamlessly facilitate their re-brand and their new positioning.
Creative Director: Pragnya Venkatesh
Photographer + Design: Farhat Shaukat
Triber – Branding Campaign and Design
A branding project for a social networking platform for fans – Triber.
TRIBER - BRANDING
How we Branded a Social Networking Platform for the Fans
BRANDING | GRAPHIC DESIGN
TRIBER is a Social Networking Platform for fans to get exclusive access to their favourite celebrities. The basis for the branding was to communicate how the platform helped you stand out from the crowd and get noticed.
Their tagline “Get noticed”, related to how a fan could interact with their favourite artists and get exclusive content. The logo features a human face hidden and tucked between the ‘t’ and the ‘r’. The dot, placed behind the face, highlights it.
Creative Direction: Vanshaj Kapur
Designer: Pragnya Venkatesh
TEACH FOR INDIA - BRANDING CAMPAIGN
Working with an NGO focused on Education to Children
ART DIRECTION | PRODUCTION
TEACH FOR INDIA is a Non-Profit Fellowship Program that enables Young Adults to serve as full-time teachers in low-income schools for two years. We help them recruit more ‘Fellows’ by creating an Ad Hoarding & Digital Campaign in major cities across India
Creative Director & Photography: Vanshaj Kapur
Line Producer: Kritika Tater
Designers: Danish Shaikh & Pragnya Venkatesh
SWAYAM - BRANDING DESIGN
Building a Brand for an Online Assessment Tool Based on the Vedas
BRANDING | WEBSITE DESIGN | APP DESIGN | GRAPHIC DESIGN
SWAYAM is an online personality assessment platform for corporates that is based on modern behavioural science as well as the ancient vedas. We helped brand them and designed their Website and App.
The branding has been designed in a way where the combination of the Devnagiri font and English font represents how modern methods are backed by ancient practices to create a unique experience.
Parcelled Raksha Bandhan – Branding Video,
Parcelled provides a very simple and easy way to send couriers from home, in India and all over the world.