Commtel came to us with the task of repositioning and rebranding. With over 2 decades of experience, they were transitioning to a technology-first company. Keeping in mind their solid values and a revitalised brand foundation, we crafted a new brand identity for them that essentially captured their brand values.
The core of our brand is our new tagline; Engineering Intelligence. These two words beautifully tie together what we do.
Commtel builds the central nervous system of any project. The brand enables networks to connect and communicate with one another. It also learns from the data they collect and improves performance.
The Story Behind Commtel’s Re-branded Logo Mark
We selected warm tones that complimented the original red of Commtel.