GAME THEORY - branding

Branding India's Coolest Sports Centres

BRANDING | WEBSITE DESIGN | GRAPHIC DESIGN

GAME THEORY is a Sports and Tech Brand aiming to build an active culture around recreational sports. As a disruptor in the market, Game Theory is here encourage people to pick up a sport and just play. It’s not about winning, it’s about having fun. And what’s more fun that a game of badminton with some buddies?

Game theory strays away from traditional sport aesthetics and represents it self with primary colours, playful shapes and grid lines.