How we Branded a Social Networking Platform for the Fans


TRIBER is a Social Networking Platform for fans to get exclusive access to their favourite celebrities. The basis for the branding was to communicate how the platform helped you stand out from the crowd and get noticed.

Their tagline “Get noticed”, related to how a fan could interact with their favourite artists and get exclusive content. The logo features a human face hidden and tucked between the ‘t’ and the ‘r’. The dot, placed behind the face, highlights it.

Creative Direction: Vanshaj Kapur
Designer: Pragnya Venkatesh

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